Niro Investment Group was partner in this year's TopHotel Conference 2022, an industry benchmark event that looks at global trends and their impact on local hotel investment and development.
Held over two days, May 25 and 26, 2022, the conference provided a platform to debate the most important and current issues in the hospitality market: relaunching the hotel industry after two years of global pandemic, how local players prepare for this relaunch, the new hotel projects in 2022 and the prospects of business tourism.
As always, the conference brought together some of the most important representatives of the international and local hotel market, the tourism and leisure market as well as local authorities. The event was addressed to leaders, decision makers and professionals in the main segments of the hotel and hospitality industry: hotel owners and top managers, representatives of international hotel chains, general managers of travel agencies, investors, tourism consultants, representatives of financial institutions , bloggers and journalists.
Throughout the event, the current challenges and business opportunities of the industry were debated in the context of current trends, highlighting the most interesting investments and ongoing hotel projects. During the interactive sessions of the event, the participants discovered the experiences of investors, took part in discussions about the power of authenticity in the hospitality industry and the development of touristic areas, while discovering useful information about the investments made and the motivation behind them.
The conference participants also discussed the recent performance of the hotel industry, focusing on the evolution of the local market, on investment opportunities in Romania and on new trends in digitalization in the hotel industry. Specialists in the tourism industry presented examples of good practices in the field and statistics on the positioning of the local market in the global tourism industry. Another topic discussed was the role played by local authorities in the development of this industry.
As a partner of the event, Niro Investment Group was represented by Alina Vladulescu, Deputy Head of Hospitality & Development, who moderated the panel "Current investments in hotels that connect with the needs of the post-pandemic travel trends".
“As representatives of the tourism industry, we have always been involved in a permanent dialogue on the potential of the hospitality industry, the expectations of investors and the trends that shape the industry. After the pandemic, things changed significantly. We have changed, the teams have changed, the mentality of the investors has changed and the mentality of the guests who step in the hotels. It remains to be seen how the hotels will cope with these new post-pandemic expectations", said Alina Vlădulescu during the session she moderated.
Raluca Mihăescu, Portfolio Hospitality Manager, Jean Pierre Mifsud, General Manager Corinthia Grand Hotel Boulevard Bucharest and Ana Maria Portnoi, General Manager - Business Hotels Investment, member of NIRO Investment Group, also participated in the event on behalf of Niro Investment Group.
Niro Investment Group has invested in several major hotel projects in recent years, such as the reopening of the Grand Hotel du Boulevard under the luxury brand Corinthia, the opening of the first Swissôtel in Romania, part of the Accor Group, one of the most important hotel groups in the world, as well as starting of an extensive project to build a luxury resort in the Maldives.
