NIRO Investment Group has always considered culture as an essential element of a country's identity.
The most recent cultural projects that NIRO Investment Group supported include the "Magic Summer" and "Magic Winter" classical music festivals and cultural events organized under the name "Nocturne de Poezie Contemporană".
NIRO Investment Group was one of the main founders of the Romanian-Chinese House, through which the Romanian-Chinese relations were extended beyond the economic sphere, by ensuring constant support of activities and events aiming to promote traditions, values, culture and history of the two nations.
Chinese New Year Spring Festival has become a traditional event, which takes place every year at the Romanian Athenaeum and brings high-profile performances. The event is organized by the Romanian-Chinese House, in partnership with the Embassy of the People's Republic of China and with the support of NIRO Investment Group. Senior dignitaries, diplomats, Members of Parliament, businessmen and cultural figures, personalities from the academic world, artists and journalists attend the exceptional performances held by well-known Romanian and Chinese artists.
However, the valuable cultural events are not limited to the Romanian Athenaeum, also taking place at the Excelsior Theatre in Bucharest, as well as in other cities in the country.
Chinese Film Days in Romania is another significant cultural event that brought to Bucharest first-rate celebrities from the world of the seventh art, like famous Jackie Chan and Zhang Ziyi. This prestigious film event was organized by the Romanian-Chinese House, in partnership with the Chinese State Administration for Media, Radio, Film and Television, the Ministry of Culture, the Chinese Embassy and with the support of NIRO Investment Group.
Among the other cultural events organized over time with the support of NIRO Investment Group, such as "Sergiu Celibidache 100" Festival, the “Memories of China. David Iancu, Bucur and Gisela Clejan” Exhibition, the International Singing Competition of the Bucharest National Opera “Le Grand Prix de l’Opéra”, the “Chinese Popular Traditions” photographic exhibition and the “Chinese Embrace” Show.